The Cohiba brand was created in 1966 as Havana’s premier brand, for diplomatic use only. From 1982 the brand was offered to the general public. For centuries, historians have speculated on what the name cohiba meant to the Cuban Indians of Columbus’s time. Some were of the opinion that cohiba was a name used for a pipe; others thought it referred to the tobacco plant. It is now known that cohiba was the term used for a bunch of leaves roughly rolled together to form something that we would call a cigar. Cohiba tobaccos are grown on only ten selected vegas, or plantations, in the Vuelta Abajo region.